5G AUGMENTED REALITY TOUR FOR THE UNESCO SITE “HISTORICAL CENTER OF NAPLES”

KPI evaluation confirmed that download speed and latency are key to satisfying AR storytelling. Speeds above 50 Mbps ensured responsiveness, while anything below 25 Mbps led drop-off. KVI analysis demonstrated a direct link between network performance, perceived usability and content quality, highlighting that even well-designed content is undermined by slow or unstable playback.