Trials of UC13 successfully executed
Last week, an exciting new extended reality (XR) experience was tested in five prominent museums in Turin, Italy. This initiative aims to enrich cultural and tourism experiences, making them more accessible to everyone. This was possible thanks to the collaboration among 10 different technical partners.
Over 200 students from five Turin high schools have been the first to experience these innovative virtual journeys. These XR solutions, encompassing Augmented Reality (AR), Virtual Reality (VR), and Artificial Intelligence (AI), enhance the artistic and cultural exploration within the museums.
The trial activity started on March 13th, at MAUTO and Palazzo Madama, followed on March 17th at GAM and Museo del Risorgimento, and concludes on March 24th at Museo Pietro Micca. The councilor for culture of the City of Turin, Rosanna Purchia, was also present during the trials.
This collaboration highlights Turin’s commitment to leveraging new technologies to improve the quality of life for its citizens and foster new development opportunities in sectors like culture and tourism. The City of Turin, recognized as the European Capital of Innovation 2024-25 and European Capital of Smart Tourism 2025, is actively promoting open innovation and facilitating partnerships to explore and test solutions for sustainable and inclusive urban development.
At Palazzo Madama and GAM, in collaboration with CrossMedia, virtual experiences delve deeper into specific artists and art movements. Visitors can explore the work of Filippo Juvarra starting from Giovanni Paolo Pannini’s “Castello di Rivoli” at Palazzo Madama, and embark on a journey through Futurism from Fortunato Depero’s “L’Aratura” at GAM.
TIM has developed a virtual game set in the Chamber of Deputies of the Subalpine Parliament, offering visitors at the Museo del Risorgimento a unique opportunity to experience the opening of the Subalpine Parliament. TIM has also created a digital tour of the Pietro Micca galleries, a significant Turin heritage site that is not easily accessible to all visitors.
At MAUTO, the public had the chance to relive the life and legacy of legendary Formula 1 driver Alberto Ascari through an immersive and interactive experience created by MIAT (Milan Institute for Arts and Technology) with the technological support of WINDTRE. This is part of the TrialsNet Open Call Use Case Remember Ascari - MR in MAUTO – Immersive MR Experience in F1.
These innovative AR, VR, and AI experiences in the five museums follow the initial trials conducted in the Parco del Valentino in autumn 2024, focusing on security management during large events and gamification to enhance the park visit experience.
